Social Media Video Production

Social Media Video Production

Ready to level up your social media game?

Whether you’re promoting a new product, growing brand awareness, or running a targeted campaign, social media marketing videos are a necessity for every modern brand.

At Gorilla Creative, we don’t just make social media videos—we craft visual experiences designed to captivate, connect, and convert. Our team understands the nuances of social media platforms, from TikTok's latest trends, to Instagram’s quick cuts, to YouTube’s in-depth narratives. Ready to launch your brand's video strategy? Let’s dive in.

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Why Choose Gorilla Creative for social media video production?

Choosing the right partner for your social media video production services is crucial. You need an experienced team with a track record of success that's easy to collaborate with.

At Gorilla Creative, a leading video production company based in the San Francisco Bay Area, we specialize in creating social media videos that don’t just look great but also drive engagement and deliver results.

Experience: Proven Expertise in Social Media Content

We’ve spent years perfecting the art of social media video production, including the ability to continuously learn, evolve, adapt, and iterate. Our team knows what it takes to create content that resonates with your audience and enhances your online presence. With our extensive experience, we bring a history of success to every project.

Process: Smooth Collaboration from Concept to Post

Our process is built to make your experience easy and efficient. From the initial brainstorming session to  final delivery, we guide you through every stage of the project. No confusion, no stress—just a streamlined experience that takes you from, "We need some social media videos," to, "You won't believe these results!"

Results: Videos That Boost Social Media Engagement

Our focus is on producing videos that deliver real results. Whether your goal is to increase brand awareness, foster engagement, or drive conversions, our social media videos are crafted to achieve your goals and expand your brand’s digital footprint.

Common types of social media videos we create.

Why do social media videos matter for brands?

Social media videos are more than just content—they’re a core component of any successful marketing strategy. Here’s why:

It's Where People Are

It's nearly inevitable that your audience spends time scrolling through social media feeds and your brand needs to be everywhere your audience is. A well-crafted video stops the scroll and gets your target audience hooked.

Drive Engagement

Videos outperform other content types in key engagement metrics of likes, shares, and comments. Social media videos offer your brand a chance to engage with your audience in a more casual and personable tone than other channels, increasing engagement.

Boost Conversion Rates

An effective social media video can move viewers through your conversion funnel quickly. Whether it's converting sales, sign ups for demos, or lead gen... videos drive action.

Enhance SEO

Search engines love videos, and so do social media algorithms. Videos increase your chances of being seen, shared, and remembered.

Eric Stracke operating the camera for an outdoor video production in Marin.Team Gorilla Creative setting up an interview shot for a corporate video shoot in Anchorage, AK.Kyle Gustafson, Senoir Motion Designer and Video Editor working on a corporate video project in the Gorilla Creative office in the San Francisco Bay Area.Will Nail operating the camera for a customer testimonial video in San Francisco, CA.Behind the scenes with Gorilla Creative filming on the streets of New York City for a customer testimonial video.

Our social media video production process.

Creating effective social media videos involves a strategic approach. The way your brand looks and sounds on each social media platform will look and sound different than it does on your website. It's important to be authentic to your brand, but it's critical to "fit in" on each platform. After all, you wouldn't wear a tuxedo or ball gown to a backyard pool party. As an experienced social media video production company, here’s how we do it:

Step 1: Discovery and Creative Development

We start by getting to know your brand, messaging goals, and audience. This helps us brainstorm ways to adapt your messaging to work well on social media. We'll discuss deliverables and where the videos will be distributed, review your timeline, and any other details that may impact your project.

Step 2: Content Planning

Next, our attention shifts to the content. Some social media videos require detailed scripts, while others work best with outlines. Whether your team is responsible for the content or you'd prefer to pass that step to our expert writers, we’re here to ensure your content is ready for production.

Step 3: Pre Production

If we're filming new content for your project (and not leveraging existing assets or making a purely animated video), we'll handle all of the planning and logistics needed to ensure everything is set and ready to go smoothly when it comes to production. This includes location scouting, scheduling, sets, props, and anything else needed for your specific project.

Step 4: Production

We adapt our production approach to fit the unique needs of every project. Some videos require big crews with big lights and big cameras in a big studio. Other videos need a small crew with a tiny camera filming discreetly on the street. Whatever your project calls for, our experienced crew will be there to record the content we need to bring your video to life.

Step 5: Post Production

This is when strategy, content, and raw footage get combined to create polished videos ready for social media. Most social media videos include music, sound effects, and on-screen captions. If your project includes motion graphics, animation, or other visual FX, this is when those get created and brought to life.

Why your brand can't afford to ignore social media video marketing.

Social media isn’t just another channel—it’s where your audience lives. To stay relevant and top of mind, you need to be where they are. Here’s why investing in social media video production is a no-brainer:

Increased Reach

Social media platforms prioritize video content, which means videos are more likely to be seen by a wider audience.

Higher Engagement

Videos are more engaging than text or images, leading to higher interaction rates and better brand recall.

Better ROI

Higher engagement leads to more conversions. It's that simple. Videos deliver better ROI than text or images.

Real-Time Metrics

Social media gives you instant metrics, allowing you to tweak and optimize your videos based on audience reactions.

Ready to make your brand stand out? Let’s get started.

Your audience is waiting, and the time to make an impact is now.

Whether you’re looking to boost engagement, increase sales, or simply grow your brand's online presence, social media video production is the way to go. Let Gorilla Creative help you create videos that not only look great but deliver results.

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See what keeps our clients coming back for more.

The end product – produced quickly, on-budget, and during a global pandemic, mind you – was high quality, and we’re already seeing early indications of good results. I definitely recommend working with them.

Headshot of Dave Morse
Dave Morse
Senior Growth Marketing Manager
Quickbooks logo

We partnered with Gorilla Creative on our first large-scale production video. The Gorilla team lived up to their name in terms of creativity! They were also incredibly professional and patient with us throughout the entire process, and we are very happy with the results. Highly recommend!

Scott Thornburg
Senior Director, Global Marketing and Communications
sojern logo

Explore More

Our Work

Check out our portfolio and see how we’ve helped clients stand out with killer, high quality videos.

Client Testimonials

Don’t just take our word for it—hear from our happy clients about the impact our videos have made.

Our Process

See how we go from concept to final product, making sure everything runs smoothly.

Trusted Partners

We’re proud to work with some of the biggest names in the biz.

Mercedes lgooHP logo
Filming a mountain biking sequence outdoors in Marin. Team Gorilla Creative filming office b-roll for a corporate video production in Denver, CO.Team Gorilla Creative filming in a jewelry store in New York City for a customer testimonial video.Gorilla Creative filming a corporoate video in a green screen studio in San Carlos, CA.Kyle Gustafson, Senoir Motion Designer and Video Editor working on a corporate video project in the Gorilla Creative office in the Bay Area.

Frequently Asked Questions (FAQ)

Why are social media videos important for my brand?

Regardless of who your target audience is, the majority of them probably spend time scrolling through social media. This is a perfect opportunity to reach them and reinforce your messaging, whether through retargeting, original content, or timely offers.

Social media videos are also a great opportunity to show a less formal and more relatable version of your brand that your target audience might be used to seeing in other channels.

How long should my social media video be?

The ideal length depends on the platform. For example, Instagram Reels and TikToks perform best under 60 seconds, while recent reports show that viewers prefer longer content on YouTube. Facebook and LinkedIn are more nuanced and the ideal video length depends on your audience and the style of video.

Can you create videos for all social media platforms?

Absolutely! We create content tailored for all major social media platforms, including Instagram, Facebook, LinkedIn, TikTok, and YouTube.

What is the turnaround time for a social media video?

Turnaround time varies based on the project’s complexity, how many video's we're creating, and the creative strategy involved. Most projects can be completed in 4-6 weeks. If you have a specific deadline, just let us know and we'll design a scope of work that can be completed on time.

Do you offer content strategy as well?

Yes! We're all about delivering results. We don’t just create videos; we can help you develop a content strategy that aligns with your brand goals and ensures your audience will engage with your videos.

How much does social media video production cost?

Social media video production costs vary depending on the project.

It's common for social media video projects to include a large number of deliverables: for example, here we might create three "base concepts" that are each created as a 60 second, 30 second, and 15 second version. And each of those versions can be delivered as a 1:1, 4:5, and 9:16 aspect ratio video to perform the best on different platforms. In this scenario, even those there are only "three videos," we are delivering 27 assets. When thinking about the cost for social media videos, it's important to think about the number of deliverables as well.

We provide a customized quote based on your needs and budget.