IPO Roadshow Video Production
IPO Roadshow Video Production
Elevate your investor pitch with video that performs.
Ready to go public? First impressions matter.
At Gorilla Creative, we create IPO roadshow videos that capture attention and build investor confidence. We help you tell your story in a way that’s engaging, memorable, and effective.
Your IPO roadshow is a key moment to show why your business is a great investment. With a mix of dynamic visuals, compelling narrative, and powerful data, we communicate your company’s potential clearly and persuasively.
Why Gorilla Creative? Because we know how to tell your story.
Expertise: Pitch-Perfect Videos
With years of experience in corporate video production, we excel at turning complex business narratives into engaging stories that connect with investors. We don’t just create content—we craft your company’s story to leave a lasting impression.
When it comes to IPO roadshow videos, we work closely with your extended team of advisors to shape a cohesive message. While bankers, underwriters, and lawyers provide essential guidance on market strategy and regulatory language, we ensure your brand's story is kept clear and engaging. Together, we craft a video that not only resonates with investors but also meets all necessary compliance standards.
Process: A Smooth Path from Start to Finish
A 25-minute IPO roadshow video is less complex than the Lord of the Rings trilogy, but there are still lots of details, and you'll want to make sure every last one of them is right.
We have developed a process that gives you total control while moving quickly and making the process manageable...and maybe even a little enjoyable.
Every video will have its own unique quirks, but we share a detailed breakdown of what you can expect throughout the process in Chapter 6 of our IPO Roadshow Video Handbook.
Results: Videos That Inspire Confidence
We love producing beautiful videos full of fancy animations and cool visual FX, but what really excites us are the results that our videos help our clients achieve.
We've produced IPO roadshow videos for Mulesoft ($2.1B IPO), Backblaze ($1B IPO), Coveo ($1.7B CAD IPO), and Adaptive Insights (planned IPO at a valuation of $705M. Two days before its scheduled IPO, it was acquired by Workday for $ 1.55 billion).
Client Spotlight
In this video, hear Sheila Morin and Angelo Georgescu talk about creating Coveo’s IPO roadshow video with Gorilla Creative.
They highlight our team's expertise, seamless collaboration, and exceptional quality, emphasizing the value of visual storytelling and the investment's worth.
I knew this was probably going to be one of the most important projects of my career, and I’ve never had a project run as smoothly as our IPO roadshow video. It was a wonderful collaboration. I really felt like I could trust Gorilla.
They listened to our needs and fully understood them. They managed the project expertly and delivered on time and on budget. They were really good at coaching our executives. They were always there to provide solutions when we threw curve balls at them. Gorilla has been an exceptional partner!
Sheila Morin
Chief Marketing Officer
We originally began working with Gorilla Creative to create our IPO roadshow video — a high-visibility, high-stakes, and highly-complex project. We chose them because they had roadshow video experience, their prior work aligned well with our company’s brand, and — most importantly — we knew we would be working directly with Matt and Eric, which gave us confidence that they would be able to deliver high-quality work under incredibly tight timeframes.
I’ve worked with many creative agencies over the years, and there are none that I would recommend more highly than Gorilla Creative.
Greg Schneider
SVP of Marketing
(Currently CMO at Qventus)
My background is video, so I’m picky, especially about motion graphics. After we started working with Gorilla, I realized they really know their stuff. It’s very easy to communicate with them. Things don’t take a lot of back and forth. They just “get it.”
With a project as large and complex as an IPO roadshow video, the process is extremely important when it comes to review and feedback. And what I liked about Gorilla Creative is they have a process in place. When I look back at it, it was so much easier than I expected it to be. Gorilla Creative set the benchmark very high.
Angelo Georgescu
Brand, Creative, & Web Director
IPO Roadshow Video Handbook
The ultimate guide to creating an IPO roadshow video. This free handbook walks you through every step of the process.
We wanted a resource to give our clients a leg up. Something to give first-timers the knowledge of an IPO veteran, so we wrote the IPO Roadshow Video Handbook.
Answering your most common questions:
- What's in your video?
- Who should be on your team?
- How much does it cost?
- How do we approach the script?
- How long does it take?
What is an IPO Roadshow Video?
An IPO roadshow video refers to a specific type of promotional video created by a company that is preparing to go public through an initial public offering, or IPO. During the IPO roadshow, the company's management team meets with potential investors, such as institutional investors, fund managers, and analysts, to present the investment opportunity and generate interest in the company's IPO.
To support their roadshow presentations and reach a broader audience, companies often create an IPO roadshow video. This video serves as a marketing tool to showcase the company's business, products or services, growth potential, competitive advantages, and financial performance. It typically includes a combination of interviews with key executives, footage of the company's operations, customer testimonials, financial data, and other relevant information that aims to convince potential investors to participate in the IPO.
An effective IPO roadshow video plays a crucial role in communicating the investment thesis, capturing the attention of investors, and building confidence in the company's prospects.
IPO roadshow videos are usually distributed through various channels, including private meetings during the roadshow presentations, online platforms, and communication with potential investors and underwriters. They contribute highly to the overall marketing and investor relations strategy of the company during the IPO process, helping to generate demand for the offering and facilitate successful fundraising.
Gorilla Creative is a full service corporate and commercial video production company located in San Francisco, California.
(415) 907-4427
535 Mission St, Floor 14, Suite 1681
San Francisco, CA 94105
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